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Selling
Property
Because you've navigated to this page, you probably have some interest in
selling a home or some other type of property. Congratulations! You've come to the right
place.
As
I keep repeating, it's a jungle out there, let me be your guide. However,
you have to contact me first for an appointment. Use any of the phone
numbers above, or send an email. If you phone the office, please ask for
me. If necessary, leave a message. I will contact you promptly.
Why
you should use me to list and market you home:
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Since
the Civil War, marketers have realized the power of the photograph
when used to arouse interest in a product. Your property is the
product, and I use many high quality photos in the effort. I also
use virtual tours toward the same effort. Click to see my virtual
tours, and sample my photographs at the public
portion of our MLS, compare to others, then decide for yourself.
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If
you advertise your home as "For Sale By Owner," you would
seemingly save the sales commission. However, potential buyers know
that in a FSBO sale, the owner is not paying a commission and thus
lower their offer accordingly. If the owner anticipates this, the
usual result is a property that is overpriced. The solution is to
price the property correctly according to recent sales of similar
properties with a "Comparative Market Analysis". This can
be made available to you, at no charge, prior to your deciding to
list your property with me.
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To
sell quickly, a property should be in its best condition, and have
what we, in the trade, call "curb appeal." This is best
described as the "at a glance attractiveness" of the
property. Without it, the property may get little notice and require
an extended time to sell. I will review your home and make
suggestions about how you can prepare it to maximize its curb
appeal.
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Now
that good "curb appeal" has lured potential buyers into
your home, the battle is not over. The inside must also be in its
best condition. I will review your home and make suggestions about
how you can prepare it to maximize its internal appeal. See Home
Staging.
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Your
property will be marketed at Realtor.com,
ColdwellBanker.com, the
Multiple Listing Service of the Bradford Sullivan Realtors (publicly
accessible section here), the Showcase
of Fine Homes, and other media as required. Of course, it will
also be marketed on this site, FerriRealEstate.com.
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The
primary market for your property will be the Multiple Listing
Service (MLS) of the Bradford Sullivan Realtors. The power of this
market is as follows: I am one Realtor with clients interested in
buying homes. There are over 100 other Realtors on this MLS, each
with their own buyer clients. This maximizes the exposure of your
home to potential buyers.
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As
your agent, I will present any written offers received, and assist with
negotiations and counter-offers. Once you accept an offer, I will
track the progress of paperwork to insure that the sale proceeds to
settlement in a timely manner.
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